A Call to Action (CTA) is a prompt that encourages your audience to take a specific action. CTAs drive engagement, conversions, and revenue by clearly telling people what you want them to do next.

Creating call to actions (CTAs)

Inside a Live Studio event, on the left-hand side, you can add a Call to Action by clicking CTA → Create new CTA.

Choose between the presets available

• Call to Action
• Button
• Information banner (not clickable)
• Speaker (not clickable)
  

After saving the CTA will be available in the menu:

To make it public, press the arrow symbol on the right.

Here is what it will look like inside Console: